Sunday, December 11, 2011
The Basement Hits Number 2 in the US Kindle Store
The Basement got to Number 2 in the US Kindle store today - how brilliant is that?
Sadly it hasn't got much to do with me, it's more a reflection of Amazon's marketing power.
They cut the price to 99 cents and made it the Daily Kindle Deal which means it was massively promoted.
Over the space of a few hours it went from Number 60 to Number 2, just behind The Hunger Games.
Amazon did a similar deal with Joe Konrath and Blake Crouch's book Stirred last week.
The Basement has been out for a year now and never got higher than Number 2,000 while I was publishing it. But as soon as Amazon Encore took it over, it shot to the top of the charts. That's great news for me, but I don't think it bodes well for Indie authors. A lot is said about how Indie writers don't need publishers any more but in this case Amazon is acting as a publisher and they have achieved far more success in a few hours than I've achieved in a year. So next time someone tells you that publishing is dead you can take that with a pinch of salt. The publishing world is still going to be dominated by publishers, and as the eBook cake grows bigger, they will be taking a bigger share. That doesn't mean that independents won't still flourish, but it's going to be a much tougher market than it was a year ago.